About APA: Latest News

APA hosts its first Webinar Wednesday! Sign up today!

February 6, 2013 | The APA is pleased to be hosting its first webinar on February 13th, 2013 (1:00pm ADT)! The session will be facilitated by Lyle Wetsch (Associate Professor of Marketing at Memorial University) who wowed APA members during a presentation in St. John's, NL last June.

Session description

Title: "Social Media: It is essential for your organization, but what is important and how do you get started?" The world has gone social & digital ... Facebook now has over 1 billion users, Google+ has just become the 2nd largest social media channel, over 50% of users ONLY read their email messages from their mobile phone and over 40% ONLY browse the Internet from their mobile device. What does this mean for you? Communication and connecting with members, customers, employees and volunteers is taking place through digital and social media channels. But, very few organizations are taking advantage of the potential power and benefit that digital and social media tools can provide.

This webinar will provide a brief introduction to the current digital and social media environment, show you some examples of the potential applications of these channels, and provide some direction on where you should begin (or what you need to update) your digital and social media journey. There will be time for Q&A at the end of the presentation.

Registration

Registration is now closed.

About the Facilitator

Lyle Wetsch is an Associate Professor of Marketing at Memorial University of Newfoundland. He has been teaching, researching, and consulting on digital and social media since 1998. He is the designer and facilitator of the Digital Marketing Program at the Gardiner Centre (www.DigitalMarketingProgram.ca) and has received several global recognitions for his work on digital and social media.

If you have questions, please contact Jennifer Gillis (Jennifer@atlanticpresenters.ca).

View articles from:  

11.18.14

REVIEW: Tafelmusik Brings Otherworldly Sound to Cornell

In anticipation of Tafelmusik and The Galileo Project touring our region next week, we wanted to share with you this incredible review by ECM (Edition of Contemporary Music) from their performance at Bailey Hall at Cornell University on Saturday, November 15 (more)
11.18.14

Measha Brueggergosman Tours Atlantic Canada

This December, get into the holiday spirit with Juno Award-winning artist Measha Brueggergosman. (more)
11.13.14

Halifax Pitch & PD Session

APA is heading to Halifax, December 2nd - 3rd, for the annual block booking meeting and more. (more)
11.03.14

CAPACOA job posting

CAPACOA seeks Executive Director, deadline November 28th (more)
10.31.14

Touring This Month - Stone/Guthro/MacKinnon, Miss Caledonia and Tafelmusik

A stunning trio, theatre and classical all touring the region this month. (more)
10.31.14

October eNews

Launch of APA/Ontario Presents Webinar Series, upcoming Pitch & PD Session and more! (more)
10.30.14

APA & MNB Festival partner to present workshop for Festivals

Successful collaboration at MNB Festival, October 16th - 19th (more)
10.30.14

Atlantic Movers attend Festival of New Dance 2014

From Oct 7-9 participants in the Atlantic Moves attended the Festival of New Dance (more)
10.22.14

APA partners with Ontario Presents on Webinar Series for Arts Presenters

APA and Ontario Presents are joining forces to present a webinar series for arts presenters. (more)
10.21.14

We Want Your Feedback!

Now that Contact East 2014 is over and you've had a chance to reflect, we hope you will take a few minutes to complete our short survey (more)

October 2014 »