About APA: Latest News

APA hosts its first Webinar Wednesday! Sign up today!

February 6, 2013 | The APA is pleased to be hosting its first webinar on February 13th, 2013 (1:00pm ADT)! The session will be facilitated by Lyle Wetsch (Associate Professor of Marketing at Memorial University) who wowed APA members during a presentation in St. John's, NL last June.

Session description

Title: "Social Media: It is essential for your organization, but what is important and how do you get started?" The world has gone social & digital ... Facebook now has over 1 billion users, Google+ has just become the 2nd largest social media channel, over 50% of users ONLY read their email messages from their mobile phone and over 40% ONLY browse the Internet from their mobile device. What does this mean for you? Communication and connecting with members, customers, employees and volunteers is taking place through digital and social media channels. But, very few organizations are taking advantage of the potential power and benefit that digital and social media tools can provide.

This webinar will provide a brief introduction to the current digital and social media environment, show you some examples of the potential applications of these channels, and provide some direction on where you should begin (or what you need to update) your digital and social media journey. There will be time for Q&A at the end of the presentation.


Registration is now closed.

About the Facilitator

Lyle Wetsch is an Associate Professor of Marketing at Memorial University of Newfoundland. He has been teaching, researching, and consulting on digital and social media since 1998. He is the designer and facilitator of the Digital Marketing Program at the Gardiner Centre (www.DigitalMarketingProgram.ca) and has received several global recognitions for his work on digital and social media.

If you have questions, please contact Jennifer Gillis (Jennifer@atlanticpresenters.ca).

View articles from:  


Job Opportunity: Prismatic Festival, NS

Prismatic Festival seeks Outreach and Professional Development Director (more)

APA hosting Spring Retreat in Brudenell, PEI

Participants will build their own agenda and tour the historic Georgetown Playhouse (more)

Atlantic Movers attend Peggy Baker Dance Residency at Fredericton Playhouse

March 13th-14th 2014 Atlantic Moves visited the Fredericton Playhouse (more)

March eNews

I Want to Showcase, East Coast Music Week, APA Spring Retreat and more! (more)

Canadian Powerhouse Singer-Songwriter Treasa Levasseur tours Atlantic Canada in April

The Atlantic Presenters Association (APA), along with eight of its members, are proud to present Treasa Levasseur as part of 2013-2014 performing arts programming. (more)

March Update on Block Booked Tours

Block booked tours for the month of March included Speed Control and Donna Washington who both showcased at Contact East in 2012! (more)

Artists - Deadline Monday to Apply for Contact East

Are you a touring artist in dance, music or theatre? If so have you considered applying to showcase at Contact East 2014? (more)

Artists! Two Weeks Left to Apply for Contact East!

Deadline Reminder! Are you a touring artist in dance, music or theatre? (more)

The Value of Presenting Tour a Major Success in Atlantic Canada

The Value of Presenting tour, presented in partnership by the APA and CAPACOA (more)

Less Than Three Weeks Left to Submit for Contact East!

Are you a touring artist in dance, music or theatre? Donít miss out on this great opportunity to showcase at Contact East 2014. (more)

March 2014 »