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APA presents Webinar Wednesday!

January 29, 2014 | Please join the APA as it proudly presents "Creative Design for Fundraising Campaigns," Wednesday, February 12th at 1:00pm - 2:00pm ADT.

Join the APA as Derrick Feldmann, CEO of Achieve, presents on fundraising.

Session description:

Creating a campaign to capture attention takes more than just a few words and a standard #10 envelope. In this session, you will hear about creative approaches to direct mail, email, and online appeals to raise support. From using typography to images, participants will get a chance to see and understand how to create appeals that will get your cause noticed.

At the conclusion of this session, participants will:

-Understand messaging in appeals that get higher response rates.

-Understand how to incorporate images to evoke higher engagement from donors and prospective donors.

-Use creative templates to develop fundraising appeals that inspire and move donors to act.

Register HERE. It is FREE to participate. All are welcome, so spread the word throughout your networks!

About the facilitator:

Derrick is a thought leader in the ever-changing world of fundraising. He is the co-author of Cause for Change: The Why and How of Nonprofit Millennial Engagement and is an avid speaker on the latest trends in fundraising, online engagement and Millennials. Derrick also strives to maintain close relationships with Achieve clients, helping them to formulate and execute successful fundraising strategies. He is a writer for Philanthropy News Digest of the Foundation Center and the Huffington Post IMPACT channel, a member of the Leadership Faculty of the Points of Light Corporate Institute and a guest lecturer for the School of Environmental Affairs at Indiana University.Prior to founding Achieve he received his undergraduate degree from Southeast Missouri State University and graduate degree from the Lilly Family School of Philanthropy at Indiana University. He went on to lead national fundraising efforts for The LEAGUE and Learning to Give before founding Achieve in 2008. Connect with Derrick @derrickfeldmann

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